S-02 — SEO · Local search
Ottawa SEO
Ottawa is a collection of local search markets, not one. We treat it that way.
Fixed-scope proposal. No obligation. We reply within one business day.
- Local visibility as the first target
- Map pack
- Ottawa neighbourhoods we write for
- 37+
- Profile, posts, categories and reviews
- GBP
- Reporting on calls and direction requests
- Monthly
Local visibility as the first target
Ottawa neighbourhoods we write for
Profile, posts, categories and reviews
Reporting on calls and direction requests
Overview
A homeowner in Barrhaven, a property manager downtown and a builder in Kanata search differently and see different results. Ranking city-wide starts with ranking convincingly in each of those places.
We build the neighbourhood-level structure, then support it with the technical and authority work that makes it hold.
What you get
Everything below is included in a standard engagement — no line items that appear later.
Neighbourhood coverage
Kanata, Orleans, Barrhaven, Nepean, Westboro, Gloucester and the core — each with a page worth ranking.
Map pack optimisation
Profile categories, service lists, photos, posts and a review process that runs itself.
Bilingual considerations
Where French-language search matters to your market, we plan for it rather than translating late.
Competitor displacement
Specific analysis of who ranks above you and what has to change to move past them.
Seasonal planning
Content and campaign timing aligned to the demand curve in your trade.
Tracking that ties to revenue
Call tracking and form attribution mapped back to the pages and queries producing them.
Transparent pricing
How much does SEO cost?
Ongoing SEO retainers run $1,000 to $5,000 per month depending on how competitive the market is and how much content and technical work each month requires. One-off audits are $1,500 to $4,000. We do not sell packages priced by a fixed number of keywords, because the work that moves rankings is rarely evenly distributed.
$1,000 – $1,800 / mo
One location competing in Ottawa and surrounding suburbs.
- Google Business Profile work
- Local landing pages
- Citations and reviews
- Monthly reporting
$1,800 – $3,500 / mo
Multi-service or multi-city businesses fighting established competitors.
- Content programme
- Technical fixes shipped by us
- Digital PR and link earning
- Conversion improvements
$3,500+ / mo
Canada-wide or e-commerce visibility with large page inventories.
- Programmatic architecture
- Category and product optimisation
- Authority building
- Executive reporting
What moves the price
- Competition in your category and city
- Current authority and history of the domain
- Site health and how much can be fixed in the code
- How much new content is required each month
- Whether you need links earned in a difficult niche
How we differ
A fair comparison against how this work is commonly delivered.
| Feature | Algorank | Typical alternative |
|---|---|---|
| Reporting | Rankings, enquiries and revenue impact | Traffic charts only |
| Content | Written against real query data | Word-count driven blogging |
| Technical work | Fixed in the codebase by the build team | Recommended to your developer |
| Links | Earned, relevant, disclosed | Bought networks and directories |
| Contract | Month to month after 90 days | 12-month lock-in |
A good fit if
- Your customers search before they buy, and the jobs are worth having
- You can commit to at least six months — organic gains compound slowly
- You are willing to let us change the site, not just advise on it
Probably not for you if
- You need leads this week and nothing is running — start with paid
- You want guaranteed number-one rankings, which nobody can honestly promise
- Your product has no meaningful search demand yet
If that is you, say so on the call — we will tell you straight and point you somewhere better.
From experience
The mistakes that cost the most.
Judging SEO by traffic instead of enquiries
Rankings for terms nobody buys from will grow a chart and not a business. We report on the queries that produce calls and forms, and we are content to lose vanity impressions.
Publishing volume instead of answers
Twelve thin posts a month will not outrank one page that genuinely answers the query better than anything currently ranking. Depth compounds; filler decays.
Ignoring the technical side because it is invisible
Slow templates, duplicate URLs, broken canonicals and orphaned pages cap how far content can take you. Because we build sites, these get fixed in the code rather than emailed to someone else.
Buying links
Purchased networks and low-quality directories are a liability that eventually needs cleaning up. Earned coverage is slower and does not evaporate at the next update.
Selected work
Built for search, designed for the sale.
Trusted by 250+ brands worldwide — universities, national chains and Ottawa's best trades
Questions
Still unsure? Call +1 (613) 416-9512 and speak to the person who would run the project.
What is the difference between local SEO and regular SEO?
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Local SEO adds proximity, Google Business Profile signals and review activity to the usual mix of content, technical health and links. For service businesses it is usually the higher-leverage half.
Next step
Tell us what you are trying to grow.
A short conversation, an honest read on what is achievable, and a fixed-scope proposal — usually within one business day.